Marketing Real Estate In Florida During The Holidays

The real estate market not only changes each year, but additionally from season to season. There are a few false facts about listing a home during various times of year. Below is information on marketing real estate in Florida during the holidays.

Inventory & Competition

There is less competition during the the holidays. Home buyers still have a need during the beginning of the upcoming year, so the holidays are when they must get a home under contract. Being one of the few properties available may provide you with an advantage.

Motivated Buyers

A recent survey by Realtor.com discovered that 79% of home buyers searching during the holidays were more serious. 61% felt that lower competition for properties to be an advantage. Additionally, buyers have additional time to view homes for sale during the holidays. Home buyers who are relocating also often use the time off to initiate a real estate search. It is therefore possible to see homes receiving offers on X-mas or New Years Eve.

Marketing Real Estate In Florida During The Holidays

If you are hesitant about selling your property during the holidays, evaluate the chances you may be missing from home buyers who truly need to locate a home and are evaluating properties on the market. Waiting for several months may result in your home getting lost amongst the volume of new homes on the market or needing to be priced lower due to the competition. Listings sell every month of the year, but the inventory and buyer demand will shift and affect prices.

This information on marketing real estate in Florida during the holidays is offered by Sonny Solomon at The Keyes Company. Contact Sonny at 561-247-1047 or sonny@sonnysolomon.com for advice on listing your home for sale.